Marketing is the secret to a successful business. And it is a secret that I want to share with you. The greatest idea will go nowhere without an understanding of your customer, where you find them and how to have a conversation with them. A strategic, focused marketing approach will help you move forward, one step at a time, to start your business.
Why BlackSheep? My career has been a path of non-traditional marketing. I've worked for banks, in the secondary mortgage market and for a large HMO. None of these are the traditional consumer packaged goods everyone wants to work for.
As a college professor with a doctorate in marketing, I taught business to art and design students. Talk about being the BlackSheep. This is about as far from the norm as you can get. And now, I continue to teach marketing to the non-traditional student. My student today is the adult learner, who works full time and may very well be a veteran. Once again, a different BlackSheep type of experience. But it works. And it shows how a BlackSheep can really take an opportunity and make the best of it. And that's exactly what we do.
BlackSheep has always taken a different path. A non-traditional path that takes a different route to success. And that is what we will continue to do.
Marketing isn't a one size fits all solution. There is no cookie cutter approach that works for everyone. Looking at marketing from the eyes of a BlackSheep can show you the unique path for you. And isn't that the ultimate goal.
I truly believe marketing is the key to any successful business. I have helped hundreds of veterans, career changers and entrepreneurs build a marketing plan that will separate themselves from the pack.
I can help you take the first step. It’s easier than you think.
Just call me or send me an email.